Review this session

The ROI of content design: Proving value in your org

Watch party:
Oct 12
,
12:15 pm
-
1:15 pm
(PDT)
10/12/2022 12:15 PM
10/12/2022 1:15 PM
Online
Watch party
Live broadcast
On-demand library
Watch party:
Oct 12
,
12:15 pm
-
1:15 pm
(PDT)
10/12/2022 12:15 PM
10/12/2022 1:15 PM
Watch party
Live broadcast
On-demand library

It’s easy for the value of content to get lost in the mix of product, research, design, and operations. But you can prove how your team’s work impacts your organization. Learn hands-on tactics for determining the right metrics to track, the secret way you can determine ROI in your org, and the tools and methods that will prove how your team has impacted the user experience.

In this session, you will learn:

  • How to determine the ROI of content design and strategy
  • Key artifacts and deliverables to help you on your journey
  • Hands-on guidance on how to build a content team with ROI baked into its DNA from day one
Sarah Etter
Sarah Etter

Senior Manager of Content Design, Procore

The ROI of content design: Proving value in your org

Watch party:
Oct 12
,
12:15 pm
-
1:15 pm
(PDT)
Online
Watch party
In Seattle
Live broadcast
On-demand library

It’s easy for the value of content to get lost in the mix of product, research, design, and operations. But you can prove how your team’s work impacts your organization. Learn hands-on tactics for determining the right metrics to track, the secret way you can determine ROI in your org, and the tools and methods that will prove how your team has impacted the user experience.

In this session, you will learn:

  • How to determine the ROI of content design and strategy
  • Key artifacts and deliverables to help you on your journey
  • Hands-on guidance on how to build a content team with ROI baked into its DNA from day one
Sarah Etter
Sarah Etter

Senior Manager of Content Design, Procore

The ROI of content design: Proving value in your org

Watch party:
Oct 12
,
12:15 pm
-
1:15 pm
(PDT)
Online
Watch party
In Seattle
Live broadcast
On-demand library

It’s easy for the value of content to get lost in the mix of product, research, design, and operations. But you can prove how your team’s work impacts your organization. Learn hands-on tactics for determining the right metrics to track, the secret way you can determine ROI in your org, and the tools and methods that will prove how your team has impacted the user experience.

In this session, you will learn:

  • How to determine the ROI of content design and strategy
  • Key artifacts and deliverables to help you on your journey
  • Hands-on guidance on how to build a content team with ROI baked into its DNA from day one
Sarah Etter
Sarah Etter

Senior Manager of Content Design, Procore

Review this session

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